Nexway’s Comprehensive Online Store to Power Sales for MicroÏds

Nexway announces its collaboration with Microïds, an award-winning digital publisher in the adventure games segment. Microïds has elected Nexway’s wide-ranging Shopping Cart solution to drive online sales.

NANTERRE, France and SAN FRANCISCO, California (February 23, 2016) – Nexway™, a best-in-class provider of full-service e-commerce solutions for digital software and video game publishers and online retailers, has announced its collaboration with Microïds. An award-winning digital publisher in the adventure games segment, Microïds has elected Nexway’s wide-ranging Shopping Cart solution to drive online sales.

Set to release in February 2016 for PlayStation 4, Xbox One, and PC/Mac, Agatha Christie: The ABC Murders is an adventure and investigation game published by Microïds. Customers visiting the game’s site to purchase the digital PC version of the game are directed to the Nexway-powered Shopping Cart, a single gateway available across Europe. The Shopping Cart offers end-customers a seamless purchase experience adapted to their location and preferences, with local languages, currencies and payment methods. It allows also pre-order’s purchases.

“Nexway’s e-commerce solutions for digital content and online services enable publishers to increase sales of digital products by optimizing the user experience and conversion rates,” says Gilles Ridel, Newxay Founder and CEO.

Loïck Tanguy, VP Digital Sales for Anuman/Microïds, agreed: “With Nexway’s Shopping Cart, the end-user experiences an immersive shopping experience and an optimized, intuitive checkout process. Purchases can be made on any device and Nexway’s solution is fully responsive, allowing the end-user to complete the transaction in their language of choice and using their preferred payment option. Basically, it means a completely tailored checkout experience for the end-user. For us, it will mean a simplified, seamless integration of our back-end systems with Nexway’s managed e-commerce solution,” he said.

“What makes Nexway’s offer superlative is that we offer all of payment solutions with an added “plus”: marketing, support, key account strategy and Search Engine Marketing, to name just a few of the value-adds we provide,” said Ridel.

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